Wednesday, September 10, 2014

Haagen-Dazs Brand Keeps Summer Alive With New Gelato Bars

Fall in Love with Flavors like Vanilla Caramel Pizzelle and Strawberry Dark Chocolate

OAKLAND, Calif., Sept 4, 2014 /PRNewswire/ -- The Haagen-Dazs brand is keeping the feeling of summer alive nationwide with the introduction of its new line of decadent Haagen-Dazs Gelato bars. Whether you are catching the sunset or jumping in the car for one last road trip, flavors Vanilla Caramel Pizzelle, Tiramisu Dark Chocolate, and Strawberry Dark Chocolate will become a must-have treat for ice cream and gelato lovers who want to enjoy a taste of Italy right here in the United States.


The expansion into gelato snack bars comes on the heels of the wildly popular release of the brand's gelato line in March 2013 and, most recently, the introduction of four new gelato flavors – Tiramisu (review here), Pomegranate Swirl, Caramelized Banana Chip (review here) and Pistachio – in February 2014.

"With the success of the Haagen-Dazs Gelato line, consumers began to ask for on-the-go gelato options, and we brainstormed new ways for them to experience the essence of Italian gelato," said Alex Placzek, Haagen-Dazs Brand Director. "With unique ingredients such as pizzelle cookies, mascarpone cheese and rich dark chocolate, the new bars are crafted unlike any others on the market – a true representation of dense, delightful Italian flavor that Americans have grown to love."

The newest additions to the Gelato family, currently only available in select retailers, include:

  • Vanilla Caramel Pizzelle – Golden ribbons of caramel in creamy Vanilla gelato, enrobed in rich milk chocolate and crunchy Italian-style pizzelle cookie pieces.
  • Tiramisu Dark Chocolate – Bold and complex Tiramisu gelato dipped in rich dark chocolate and dazzled.
  • Strawberry Dark Chocolate – Sweet and creamy Strawberry gelato dipped in rich dark chocolate and dazzled.

Each Haagen-Dazs Gelato Bar flavor is available in packages of three for a suggested retail price of $4.99 and will be sold nationwide beginning this month.

For additional product information, please visit www.HaagenDazs.us.

About Haagen-Dazs
Crafted in 1961 by Reuben Mattus in his family's dairy, Haagen-Dazs ice cream is the original super premium ice cream. True to tradition, we are committed to using only the purest ingredients in crafting the world's finest ice cream. Truly made like no other, today Haagen-Dazs ice cream offers a full range of products from ice cream to sorbet, frozen yogurt and frozen snacks in more than 65 flavors. Haagen-Dazs products are available around the globe for ice cream lovers to enjoy. For more information, please visit www.haagendazs.us.

About Nestle
Named one of "The World's Most Admired Food Companies" in Fortune magazine for seventeen consecutive years, Nestle provides quality brands that bring flavor to life every day.  From nutritious meals with Lean Cuisine® to baking traditions with Nestle® Toll House®, Nestle USA makes delicious, convenient, and nutritious food and beverages that make good living possible.  That's what "Nestle. Good Food, Good Life" is all about.  Nestle USA, with 2013 sales of $10 billion, is part of Nestle S.A. in Vevey, Switzerland — the world's largest food company with a commitment to Nutrition, Health & Wellness — with 2013 sales of $99 billion.  For product news and information, visit Nestleusa.com or Facebook.com/NestleUSA.

Baskin-Robbins Invites Guests To “Fall” In Love With New September Flavor Of The Month And Seasonal Frozen Treats

Baskin-Robbins also Celebrates One of the Most Popular Birthday Months
 of the Year with Festive and Delicious Ice Cream Cakes

CANTON, Mass.  (September 2, 2014) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is helping guests get ready for the fall season with its new September Flavor of the Month, Pumpkin Cheesecake.


This new addition offers a twist on classic fall flavor favorites and features pumpkin and cheesecake-flavored ice cream, ginger snap cookie pieces and a cinnamon cream cheese ribbon.

Baskin-Robbins is also offering guests a mouth-watering variety of seasonal ice cream flavors this fall at select participating shops nationwide:
  • German Chocolate Cake:  Swiss chocolate ice cream with coconut, walnut pieces, fudge brownie pieces and caramel ribbon.
  • Peanut Butter ‘N Jelly:  Peanut-butter-flavored ice cream with grape jelly and peanut butter ribbons.
  • Quarterback Crunch:  Vanilla-flavored ice cream with rice crunchies in a chocolate-flavored coating, and a caramel ribbon.
  • S’More the Merrier:  Marshmallow and graham cracker flavored ice cream that features milk chocolate chips and a crunchy graham cracker ribbon.
      September is one of the most popular birthday months of the year, and Baskin-Robbins is helping guests celebrate birthdays nationwide with its Too Cute Cupcake Cake [Review here] and Celebration Party Cake. The Too Cute Cupcake Cake is an oversized cupcake made of ice cream and cake. The Celebration Party Cake is a streamer- and confetti-topped cake that is a colorful addition to any birthday party. The cakes can be customized with a guest’s favorite ice cream and cake flavors, and can be ordered at participating Baskin-Robbins restaurants nationwide or online through Baskin-Robbins’ online cake ordering website.

“Pumpkin is one of the most popular flavors during the fall season, so we wanted to offer our guests a fun twist on this classic flavor with our new Pumpkin Cheesecake Flavor of the Month,” said Jeff Miller, Executive Chef and Vice President of Product Innovation at Dunkin’ Brands. “September is also a very popular month for birthdays, and our featured ice cream cakes can sweeten any birthday party while celebrating with friends and family.”

        The Pumpkin Cheesecake Flavor of the Month can be enjoyed by the scoop, in an ice cream cake or as a milkshake and is also available in fresh-packed containers for guests to take home and enjoy with family and friends. Through the end of the year, guests can also upgrade their double scoop of ice cream with a free freshly baked waffle cone.

For more information about Baskin-Robbins’ range of ice cream flavors and frozen desserts, visit www.BaskinRobbins.com or follow us on Facebook (www.facebook.com/BaskinRobbins), Twitter (www.twitter.com/BaskinRobbins) or Pinterest (www.pinterest.com/BaskinRobbins31).


About Baskin-Robbins

Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine's 35th annual Franchise 500® ranking, Baskin-Robbins is the world's largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at 7,300 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. In 2013, more than 13 million ice cream cakes were sold in Baskin-Robbins shops worldwide. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.BaskinRobbins.com.

Sunday, August 31, 2014

Graeter’s Gives Special Ice Cream Flavor In Hopes To Cure Cancer

Campaign Expands To Cincinnati, Dayton, 
Columbus, Lexington, Louisville & Indianapolis

“Sometimes the best way to cure cancer is with a little cream and sugar,” says Keith Desserich, Chairman of The Cure Starts Now – an international cancer research charity, “and thankfully, Graeter’s once again shows their commitment to the community by funding vital research to help our children.”

You may have already supported the cause and never known it. The bestselling ice cream flavor, Elena’s Blueberry Pie Ice Cream, has grown in its appeal within our community and is now being sold nationwide everywhere Graeter’s is carried. And still today, proceeds from the flavor benefit cancer research in pursuit of a revolutionary “homerun” strategy through The Cure Starts Now.

The Cure Starts Now and Graeter’s team up once again this September in their annual Cones for the Cure campaign. This two-week long campaign will take place September 3-15 at participating Cincinnati, Dayton, Columbus, Lexington, Louisville and Indianapolis Graeter's locations to help spread the word about The Cure Starts Now and its mission to find a cure for all cancers by focusing on pediatric brain cancer.

As part of their continued support for The Cure Starts Now, Graeter's will be giving away free scoops of Elena’s Blueberry Pie ice cream to customers two times during the month of September. Elena’s Blueberry Pie is a special flavor that was created in honor of 6-year-old Elena Desserich, the inspiration behind The Cure Starts Now.

“In many ways, this is where it started,” says Chip Graeter of Graeter’s. “Almost five years ago we joined the charity with the creation of this special flavor and have been committed to the cause ever since. And this time we want to do even more.”

During Cones for the Cure, guests that visit a Graeter’s store during the campaign period have the opportunity to donate a $1 or $5 “Cone for the Cure.” Graeter’s will also offer a $15 savings booklet for every donation of $5 or more to The Cure Starts Now. The element of surpise is what makes this such a great campaign as the two free ice cream days will randomly be announced with the help of media outlets and social media. Be sure to "like" the Cones for the Cure Facebook page at https://www.facebook.com/conesforthecure for the latest news about the campaign.

“It may be the very best way to make a difference while treating yourself to the best ice cream around,” says Graeter.

In 2013, nearly 40,000 people participated in the campaign which generated over $52,000 for The Cure Starts Now. To learn more about Cones for the Cure, please visit the website at www.conesforthecure.org.

Tuesday, August 5, 2014

Baskin-Robbins Helps Guests Beat The Heat With Oreo Cookie Inspired Frozen Treats And Creative Summer Ice Cream Flavors

Offers Guests Its Delicious August Flavor of the Month, 
OREO® Nutty Salted Caramel, 
Along With Other Summer Flavors Including Peanut Butter ’n Jelly, 
S’More the Merrier and Tropical Vacation Frozen Yogurt

CANTON, Mass.  (August 4, 2014) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is helping guests beat the heat this month with a delicious lineup of frozen treats featuring OREO® cookies, AMERICA’s FAVORITE COOKIE®, as well as a range of sensational summer flavors.


The lineup includes Baskin-Robbins’ August Flavor of the Month, OREO® Nutty Salted Caramel, which is packed with OREO® cookie pieces, honey glazed peanuts and a salty caramel ribbon in vanilla-flavored ice cream. [my review from last year]

Baskin-Robbins’ lineup of OREO® cookie- inspired products also includes:

·   OREO® Nutty Salted Caramel Layered Sundae – OREO® Nutty Salted Caramel ice cream, caramel praline topping, hot fudge, crushed OREO® cookie pieces and real whipped light cream.

·   OREO® Cookie Cake – An ice cream cake drizzled in dark chocolate, adorned with a circle of OREO® cookies on top and edged with a fudge border. This design is available for ordering both in-store and at www.BaskinRobbins.com/onlineordering.

·   OREO® Ice Cream Cookie Sandwich – These cool treats are made-to-order with a guest’s favorite ice cream flavor sandwiched between two OREO® Cookie Wafers. The OREO® Ice Cream Cookie Sandwiches are also available in pre-made 6-packs at participating Baskin-Robbins shops nationwide.

·   OREO® 31° Below® Lineup – America’s Favorite Cookie® is blended with smooth and creamy vanilla Soft Serve in three varieties, OREO® ‘n Chocolate, OREO® ‘n Caramel and Classic OREO® Cookies ‘n Cream.


Baskin-Robbins is also offering guests a delicious range of summer flavors at participating shops, including:

·  S’More the Merrier – Marshmallow and graham cracker ice cream, milk chocolate chips and a crunchy graham cracker ribbon.

·  Peanut Butter ’n Jelly – Peanut-butter-flavored ice cream with grape jelly and peanut butter ribbons.

·  Tropical Vacation Frozen Yogurt – Pineapple and passion fruit-flavored frozen yogurt with a passion fruit ribbon.

·  Wild ‘N Reckless – A green apple, blue raspberry and fruit punch-flavored sherbet party.

·  Fudge Brownie – Chocolate fudge ice cream loaded with fudge brownie pieces and walnuts.


“With the summer in full swing, we’re excited to offer our guest a range of OREO® cookie inspired frozen treats and creative seasonal ice cream flavors,” said Jeff Miller, Executive Chef and Vice President of Product Innovation for Dunkin’ Brands. “Summer is the perfect time to enjoy ice cream with friends and family, whether it’s grabbing a cup or cone to cool off on a hot day or enjoying an ice cream cake for dessert during a barbecue or pool party.”

The OREO® cookie frozen treats and summer ice cream flavors are available at participating Baskin-Robbins shops nationwide throughout the month of August. Ice cream lovers can bring home the August Flavor of the Month, OREO® Nutty Salted Caramel, in fresh-packed containers to enjoy with family and friends or to create their own specialty ice cream desserts.

For more information about Baskin-Robbins’ wide variety of ice cream flavors and frozen desserts, visit www.BaskinRobbins.com or follow the brand on Facebook (www.facebook.com/BaskinRobbins), Twitter (www.twitter.com/BaskinRobbins) or Pinterest (www.pinterest.com/baskinrobbins31).

OREO®, the OREO® Wafer Design and AMERICA’S FAVORITE COOKIE are registered trademarks of Mondel─ôz International group, used under license.


About Baskin-Robbins

Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine's 35th annual Franchise 500® ranking, Baskin-Robbins is the world's largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at 7,300 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. In 2013, more than 13 million ice cream cakes were sold in Baskin-Robbins shops worldwide. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.BaskinRobbins.com.