Tuesday, July 1, 2014

Baskin-Robbins Celebrates National Ice Cream Month With Free Waffle Cone Offer And New Oreo’n Cake Batter Flavor Of The Month

Baskin-Robbins invites guests to celebrate National Ice Cream Month
with frozen treats  featuring OREO® cookie pieces
 and a free waffle cone upgrade with the purchase of a double scoop

CANTON, Mass.  (July 1, 2014) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is kicking off National Ice Cream Month today with a free waffle cone offer and a variety of delicious frozen treats featuring OREO® cookies, AMERICA’S FAVORITE COOKIE®. Running all National Ice Cream Month and through the end of the year, guests can upgrade their double scoop of ice cream with a free freshly-baked waffle cone, which is also the perfect complement to the new July Flavor of the Month, OREO® ’N Cake Batter. The new Flavor of the Month features cake-flavored ice cream, OREO® cookie pieces and a chocolate cake batter ribbon.


For those looking to celebrate America’s birthday this month, Baskin-Robbins is dressing up its classic Celebration Cake with patriotic red and blue ribbons and star sprinkles. Baskin-Robbins is also featuring an OREO® Cookie Cake which is drizzled in dark chocolate, adorned with a circle of OREO® cookies on top and edged with a fudge border. Both cakes are now available at participating Baskin-Robbins locations nationwide and can also be ordered through Baskin-Robbins’ new online cake ordering website.

       Additional OREO® cookie-themed frozen treats available at participating Baskin-Robbins shops this month include:

·         OREO® ’N Cake Batter Milkshake - Features the delicious new Flavor of the Month blended with milk and simple syrup for a refreshing treat.

·         OREO® Ice Cream Cookie Sandwiches - These cool treats are made-to-order with a guest’s favorite ice cream flavor sandwiched between two OREO® Cookie Wafers. The OREO® Ice Cream Cookie Sandwiches are also available in pre-made 6-packs at participating Baskin-Robbins shops nationwide.

·         OREO® 31 Below® Line-Up – A variety of 31 Below frozen treats featuring smooth and creamy vanilla Soft Serve blended with OREO® cookie pieces. Options include OREO® ’n Chocolate blended with hot fudge, OREO® ’n Caramel blended with Caramel Praline topping and classic OREO® Cookies ’n Cream.

“National Ice Cream Month is one of our favorite times of the year and we’re excited to celebrate with our guests by offering them delectable frozen treats and a free freshly-baked waffle cone upgrade with their double scoop,” said Jeff Miller, Executive Chef and Vice President of Product Innovation for Dunkin’ Brands. “Our flavorful lineup of OREO® cookie-inspired frozen treats also gives our guests an opportunity to enjoy one of the most iconic cookies in fun and creative ways all month long.”

Available at participating Baskin-Robbins shops nationwide this month,OREO® ’N Cake Batter is available by the scoop - in a cup or cone - as well as in fresh-packed containers, so frozen treat lovers can bring the flavor home to enjoy with family and friends.

For more information about Baskin-Robbins’ wide variety of ice cream flavors and frozen desserts, visit www.BaskinRobbins.com or follow the brand on Facebook (www.facebook.com/BaskinRobbins), Twitter (www.twitter.com/BaskinRobbins) or Pinterest (www.pinterest.com/baskinrobbins31).

OREO® and the OREO® Wafer Design are registered trademarks of Mondelēz International group, used under license.

About Baskin-Robbins

Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine's 35th annual Franchise 500® ranking, Baskin-Robbins is the world's largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at 7,300 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. In 2013, more than 13 million ice cream cakes were sold in Baskin-Robbins shops worldwide. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.BaskinRobbins.com.

Thursday, June 26, 2014

CHIPWICH® Goes Italian - Delizioso!

Born in NYC the iconic ice cream brand CHIPWICH has launched a Kosher CHIPWICH Gelato. 
Hand crafted by Gelato Petrini, It is now available in pints throughout the five boroughs 
through one of NY's largest Ice Cream Distributors - Marina's Ice Cream.

RetroBrands U.S.A., LLC today announced that it has launched the famous Ice Cream Brand CHIPWICH® to Gelato lovers throughout the United States of America and Canada through its New York distributor Marina’s Ice Cream. www.marinaicecream.com


The new brand, CHIPWICH GELATO™ was developed by the Award Winning Master Gelatiere, Mauro Petrini and his dedicated team at Gelato Petrini located in Delray Beach, Fl. www.gelatopetrini.com.

CHIPWICH GELATO ™ will be available in July throughout New York City and is packaged in convenient pint size containers. Chipwich Gelato ™ pints are Kosher, filled with delicious vanilla gelato, crunchy cookie crumbs and mouth-watering chocolate chips.

The famous ice cream brand CHIPWICH® has been voted the # 6 most iconic dessert brand in America by TIME Magazine and is loved by millions of consumers. Stop by your nearest store and ask them to get you the new CHIPWICH GELATO ™ today!

About Retrobrands USA LLC 
Retrobrands USA LLC owns famous trademarks like Ken L Ration ™ dog food, Hai Karate® after shave cologne, Sani-Flush ™ toilet bowl cleaner and many others. Retrobrands USA LLC  is poised to lead the new emerging category of “Re-Launching Famous but Abandoned Brands” targeting 70 million baby boomer consumers who fondly remember these wonderful products. Additional information can be found at www.retrobrands.net

Friday, June 6, 2014

Baskin-Robbins Celebrates Dads And Grads With Delicious And Festive Ice Cream Cakes And New June Flavor Of The Month

Baskin-Robbins Announces two Father’s Day Ice Cream Cakes, New Triple Chocolate Flavor
 and special OREO® Ice Cream Cookie Sandwiches

CANTON, Mass.  (June 2, 2014) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is celebrating Dads and grads all month long with a special lineup of festive, eye-catching ice cream cakes to celebrate Dad’s personal style and the grad in your life. These cakes are available now at participating Baskin-Robbins locations nationwide and can also be ordered through Baskin-Robbins’ new online cake ordering website. Ice cream cakes available for Father’s Day, graduation and the summer season include:


§  Tool Box Cake: For the Dad who is a handyman, this delicious ice cream cake features decorative chocolate tools and blue icing and can be personalized with a special Father’s Day message.

§  Ice Cream Float Cake: This classic roll cake is transformed into a tasty ice cream cake float topped with scoops of ice cream, whipped cream and a cherry.

§  Cap & Diploma Cake: This sheet cake features a cap and diploma highlighted with rose buds, chocolate drizzle and a fudge border and can be customized with any school’s colors.


Guests can show Dad how much he’s appreciated by customizing an ice cream cake with a personalized message and his favorite ice cream and cake flavor combination, including the new June Flavor of the Month, Triple Chocolate. Triple Chocolate features Swiss Chocolate, Chocolate Fudge and Classic Chocolate ice creams swirled together to create a flavor to satisfy any chocolate lover! Vanilla lovers can also indulge with Baskin-Robbins’ Triple Vanilla ice cream, a delicious combination of Classic Vanilla, French Vanilla and Vanilla Bean. The flavors can be paired together in a Triple Chocolate and Triple Vanilla Mixed Milkshake.

“We know June is an important month for our guests, between graduations and Father’s Day, and celebrating the people you love in a big way,” said Jeff Miller, Executive Chef and Vice President of Culinary Innovation for Dunkin’ Brands. “That’s why we’ve created a unique and customizable lineup of ice cream cakes to share with friends and family while celebrating these special occasions. We’re also excited to launch our delicious June Flavor of the Month, Triple Chocolate, and fun new OREO® Ice Cream Cookie Sandwiches.”

Available just in time for summer, Baskin-Robbins is also now offering guests OREO® Ice Cream Cookie Sandwiches. The perfect way to kick off the summer season, these cool treats are made-to-order with your favorite ice cream flavor sandwiched between two OREO® Cookie Wafers. Baskin-Robbins’ OREO® Ice Cream Cookie Sandwiches are also available in pre-made 6 packs at your local Baskin-Robbins shop.

Baskin-Robbins gift cards also make great gifts for Dads and Grads this Father’s Day and graduation season. Gift cards can be purchased in any amount between $2 and $100 at participating shops or online at www.BaskinRobbins.com and never expire. Gift cards can also be personalized online with cherished photos or a customized message, and can be ordered along with a personalized greeting card.

For more information about Baskin-Robbins and its wide variety of ice cream cakes available for Father’s Day and all of life’s special occasions, visit www.BaskinRobbins.com or follow us on Facebook (www.facebook.com/BaskinRobbins) or on Twitter (www.twitter.com/BaskinRobbins).

OREO® is a registered trademark of Mondelēz International group, used under license.

About Baskin-Robbins

Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 35th annual Franchise 500® ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at 7,300 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. In 2013, more than 13 million ice cream cakes were sold in Baskin-Robbins shops worldwide. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.BaskinRobbins.com.

Tuesday, April 22, 2014

Baskin-robbins Kicks Off The Ice Cream Season With A Scoop Fest Celebration

Guests are Encouraged to Visit Participating Baskin-Robbins Shops Nationwide
from April 22-24 for Super Sweet Deals

CANTON, Mass. (April 14, 2014) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is kicking off the ice cream season with a three-day Scoop Fest promotion from April 22 through April 24 at participating Baskin-Robbins locations nationwide. Ice cream lovers are encouraged to visit their local Baskin-Robbins shop to take part in sweet Scoop Fest deals, including:


·        $1.00 for a Single Kids Scoop (2.5 oz scoop)
·        $2.00 for a Double Scoop (4 oz scoops)
·        $3.00 for a Triple Scoop (4 oz scoops)

Guests can visit http://www.amazingscoopfest.com to get more information about these great deals on their favorite Baskin-Robbins ice cream flavors, including the new April Flavor of the Month, The Amazing Spider-Man 2™ ice cream, which features blue and red vanilla-flavored ice creams with a dark chocolate flavored web and popping candies that combine to make an amazing hero of a flavor.

“We are excited to offer our guests three days of great deals during Scoop Fest and invite them to try our new hero-inspired April Flavor of the Month, The Amazing Spider-Man 2™ ice cream, to celebrate the movie, which is in theaters May 2, and ice cream season,” said Carol Austin, Vice President of Marketing, Baskin-Robbins. “Scoop Fest is a fun and delicious way for us to kick off the ice cream season with our guests and thank them for their patronage by offering sweet deals on their favorite Baskin-Robbins flavors.”

Additionally, Baskin-Robbins is offering its guests a range of festive ice cream treats to help celebrate the Easter holiday on April 20th. These include Baskin-Robbins’ classic Bunny Roll Cake,  which is returning this year in pink and is available for order in a guest’s favorite ice cream and cake flavors both in-store and online at www.BaskinRobbins.com/OnlineOrdering.  Baskin-Robbins is also offering a new Easter Egg Hunt ice cream flavor in select participating locations, which features green white-chocolate flavored ice cream with pastel-colored candy eggs and a sweet crème ribbon.

For more information about Baskin-Robbins and Scoop Fest, visit www.BaskinRobbins.com or follow us on Facebook (www.facebook.com/BaskinRobbins), Twitter (www.twitter.com/BaskinRobbins) or Pinterest (www.pinterest.com/baskinrobbins31).

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About Baskin-Robbins

Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine's 31st annual Franchise 500(r) ranking, Baskin-Robbins is the world's largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at 7,300 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. In 2013, more than 13 million ice cream cakes were sold in Baskin-Robbins shops worldwide. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.BaskinRobbins.com.

About The Amazing Spider-Man 2 

We’ve always known that Spider-Man’s most important conflict has been within himself:  the struggle between the ordinary obligations of Peter Parker and the extraordinary responsibilities of Spider-Man.  But in The Amazing Spider-Man 2, Peter Parker finds that his greatest battle is about to begin.

It’s great to be Spider-Man (Andrew Garfield).  For Peter Parker, there’s no feeling quite like swinging between skyscrapers, embracing being the hero, and spending time with Gwen (Emma Stone).  But being Spider-Man comes at a price:  only Spider-Man can protect his fellow New Yorkers from the formidable villains that threaten the city.  With the emergence of Electro (Jamie Foxx), Peter must confront a foe far more powerful than he.  And as his old friend, Harry Osborn (Dane DeHaan), returns, Peter comes to realize that all of his enemies have one thing in common:  Oscorp.  Directed by Marc Webb.  Produced by Avi Arad and Matt Tolmach.  Screenplay by Alex Kurtzman & Roberto Orci & Jeff Pinkner.  Screen Story by Alex Kurtzman & Roberto Orci & Jeff Pinkner and James Vanderbilt.  Based on the Marvel comic book by Stan Lee and Steve Ditko

About Sony Pictures Entertainment

Sony Pictures Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. For additional information, go to http://www.sonypictures.com.

About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy years.  Marvel utilizes its character franchises in entertainment, licensing and publishing, including licensing the Spider-Man universe to Sony Pictures. For more information visit www.marvel.com. ©MARVEL