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Friday, November 4, 2011

Baskin-Robbins Stirs Up a New Way to Enjoy the Great Taste of Hot Chocolate With Winter Chocolate Marshmallow Ice Cream

CANTON, Mass., Nov. 4, 2011 /PRNewswire/ -- This season hot chocolate has never been cooler. Baskin-Robbins, the world's largest chain of ice cream specialty shops, announces its November flavor, Winter Chocolate Marshmallow, featuring rich hot chocolate flavored ice cream with a whipped cream ribbon and yummy marshmallow dough.


"With Baskin-Robbins' new Winter Chocolate Marshmallow flavor, ice cream enthusiasts can enjoy the month of November with the coolness of summer and the warmth of winter combined in our newest flavor creation," said Stan Frankenthaler, Dunkin' Brands Executive Chef and Vice President of Innovation. "Winter Chocolate Marshmallow is part of a popular growing dessert lovers' trend for frozen hot chocolate treats. This innovative trend now continues at Baskin-Robbins as we introduce a refreshing new twist to a traditional winter treat."

Baskin-Robbins is offering Winter Chocolate Marshmallow ice cream nationwide at participating locations for a limited time only, and is available by the scoop -- in a cup or cone -- or as a Baskin-Robbins classic sundae. The flavor is also available in hand-packed pints, quarts and half-gallons so ice cream lovers can bring Winter Chocolate Marshmallow home to enjoy with family and friends or create their own specialty ice cream desserts.*

*In California, Baskin-Robbins offers hand-packed ice cream in three sizes: small (12 oz), regular (1 lb., 8 oz), and large (3 lb.).

About Baskin-Robbins

Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine's 31st annual Franchise 500® ranking, Baskin-Robbins is the world's largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,000 retail shops in 33 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. Based in Canton, Mass., Baskin-Robbins is a subsidiary of Dunkin' Brands Group, Inc. (NASDAQ: DNKN). For more information, visit www.baskinrobbins.com.

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