Thursday, July 21, 2011

Cool off with Krispy Kreme Chiller Happy Hour Deals

Krispy Kreme is helping you cool off this summer with a Happy Hour Chiller Deal.

Now through August 31st, get any size, any flavor Chiller for $2, 1-5pm daily at participating Krispy Kreme company store locations.

Krispy Kreme's Chillers come in several Kremey and Fruity varieties, and for a limited time you can try one in our three bold and fruity Jolly Rancher flavors.

Click here for Chiller varieties: http://www.krispykreme.com/iced-drinks.

Jolly Rancher® Krispy Kreme Chillers come in three bold and fruity Jolly Rancher® flavors: Green Apple and Watermelon, and this summer’s new addition Cherry Orange.

Visit www.krispykreme.com for store locations. Contact your nearest Krispy Kreme location for Chiller and Happy Hour promotion availability.

Wednesday, July 13, 2011

Beat the Heat with a Sweet Mini Treat! Baskin-Robbins Introduces New Customizable, Bite-Sized Mini Ice Cream Cones

Brand Taps Into Miniature Dessert Trend,
As Consumers Seek Delicious Ice Cream Treats in Smaller Portions

CANTON, Mass., July 13, 2011 /PRNewswire/ -- July is National Ice Cream Month, and to celebrate the occasion Baskin-Robbins has introduced new Mini Cones nationwide. These uniquely sized portable ice cream cones are satisfying treats that add extra fun to special celebrations or everyday occasions. Ice cream fans can purchase a pack of 16 customizable Mini Cones at any Baskin-Robbins location for only $9.99.

The Baskin-Robbins Mini Cones are big on taste for a fraction of the size and calories. Depending on the flavor of ice cream selected, a one ounce scoop and cone can range from 35 to 100 calories.
Whether entertaining at home, celebrating a special occasion or craving the ultimate bite-sized indulgence, Baskin-Robbins' new Mini Cones are a crowd pleaser for ice cream lovers of all ages. The Mini Cones are offered in customizable packs of 16, which can be mixed-and-matched with any combination of Baskin-Robbins flavors. For guests in a rush, Baskin-Robbins also offers ready made Mini Cone variety packs with the following mix of classic flavors:
  • Mint Chocolate Chip - Mint ice cream with lots of chocolate chips - a favorite since 1948.
  • Very Berry Strawberry - Strawberry ice cream chockfull of strawberries. A favorite since 1984.
  • Gold Medal Ribbon® - A real winner since 1979, Vanilla-flavored and Chocolate ice creams with a caramel ribbon.
  • Rainbow Sherbet - A favorite since 1972, you'll enjoy a classic trio of Orange, Raspberry and Pineapple sherbets.

In addition, during the month of July, Baskin-Robbins is offering a special limited-time Captain America themed Mini Cone pack featuring July Flavor of the Month Super-Soldier Swirl, Very Berry Strawberry, Vanilla and Cherries Jubilee topped with sprinkles for a patriotic party.

"The miniature dessert trend continues to grow and gain popularity across the country, and our new Mini Cones certainly fit right in," said Brian O'Mara, Vice President of Marketing for Baskin-Robbins. "The Mini Cones are bite-sized treats that are not only easy to take to a summer party or barbecue, but are also the perfect size to add to the dessert table when entertaining at home."

To celebrate National Ice Cream Day on July 17th, Baskin-Robbins is also offering a sweet deal. When customers buy any ice cream cake that is $15.00 or more, consumers can purchase a package of Mini Cones for just $4.99. Customers are advised to pre order the Mini Cones in advance if they are customizing the cones and not picking up a ready made package.

Please visit www.baskinrobbins.com/storelocator to find your local store. Become a fan on the Facebook fan page or follow @BaskinRobbins on Twitter.

About Baskin-Robbins

Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine's 31st annual Franchise 500® ranking, Baskin-Robbins is the world's largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,400 retail shops in 42 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands, Inc. family of companies. For further information, visit www.baskinrobbins.com.

Monday, July 11, 2011

7-Eleven Toasts 84 Years of Convenience with 5 Million Free Slurpee Drinks

DALLAS, July 8, 2011 /PRNewswire-USNewswire/ -- They have become summer traditions -- fireworks on the Fourth, baseball games, hot dog-eating contests and free Slurpee® drinks at 7-Eleven® stores on July 11, 7-Eleven Day.

7-Eleven, Inc., the company that invented convenience retailing 84 years ago in Dallas, Texas, invites customers to celebrate its birthday this coming Monday with a free 7.11-ounce frozen Slurpee drink. Participating 7-Eleven stores across the U.S. and Canada will serve up 5 million free 7.11-ounce Slurpee frozen carbonated beverages this day while supplies last.

In Boston, the Dorchester 7-Eleven store (730 Morrissey Blvd.) will be hosting a Slurpee-bration from 8-10 a.m. featuring music, free Slurpees, and one-minute challenges for larger prizes, including a $100 convenience card and a chance to win one national prize: a house party for a Slurpee fan and their friends.

"7-Eleven Day and giving away free Slurpee beverages is our way of thanking customers for their patronage throughout the year and showing appreciation for their support," said Jesus Delgado-Jenkins, 7-Eleven's senior vice president of merchandising, marketing and logistics. "Five million is the most Slurpee drinks we've ever given away in a day; just two years ago, we handed out 3 million," he added.

"7-Eleven Day is synonymous with free Slurpee day, because of how popular the Slurpee giveaway has become. We've been serving free Slurpees on July 11 since our 75th birthday in 2002, and it continues to be a hit with customers. Even without the 5 million free Slurpee drinks, July is the biggest month of the year for Slurpee sales."

July 11 marks the day that the world's No. 1 convenience retailer observes its birthday and other company milestones. 7-Eleven, the world's first convenience store, began its run in 1927 when a Southland Ice Company employee started selling bread, milk and eggs on an ice dock in a Dallas suburb. Since that inauspicious start, "convenience" has become big business. The small ice company has grown into a major international retailing chain with 8,600 7-Eleven stores in North America and approximately 41,500 stores worldwide.

About 7-Eleven, Inc.

7-Eleven, Inc. is the premier name and largest chain in the convenience retailing industry. Based in Dallas, Texas, 7-Eleven operates, franchises or licenses more than 8,600 7-Eleven® stores in North America. Globally, there are approximately 41,400 7-Eleven stores in 16 countries. During 2010, 7-Eleven stores worldwide generated total sales close to $63 billion. 7-Eleven has been honored by a number of companies and organizations recently. Accolades include: #2 on Forbes magazine's 2011 list of Top Franchises for the Money; #4 spot on Entrepreneur magazine's Franchise 500 list for 2009, #3 in Forbes magazine's Top 20 Franchises to Start, and #2 in Franchise Times Top 200 Franchise Companies. Hispanic Magazine named 7-Eleven in its Hispanic Corporate Top 100 Companies that provide the most opportunities to Hispanics. 7-Eleven received the 2010 Retailer of the Year honor from PL Buyer because of the company's private-label brand initiative. 7-Eleven is franchising its stores in the U.S. and expanding through organic growth, acquisitions and its Business Conversion Program. Find out more online at www.7-Eleven.com.

Thursday, July 7, 2011

Cool New Coolatta Frozen Beverage Flavor Combos in the Mix at Dunkin' Donuts

Mixology class is back at Dunkin' Donuts with new flavor combinations and Frozen Fridays on Twitter

New survey on summer drinks shows that 93% of Americans
plan to spend more on frozen beverages this summer

CANTON, Mass., June 30, 2011 /PRNewswire/ -- For years, Dunkin' Donuts' guests have demonstrated their creativity when craving a Coolatta® frozen slush drink by mixing existing flavors into cool new combinations. This summer, Dunkin' Donuts, America's favorite all-day, everyday stop for coffee and baked goods, is once again celebrating the flavorful fun of "Mixology" by adding to its menu an exciting array of new and refreshing Coolatta flavor mixes. The Coolatta drink flavor combinations have expanded with the recent introduction of Dunkin' Donuts' new Cherry-flavored Captain America Coolatta® (my review here), which offers more variety and endless combinations. Some of the favorite pairings include: Strawberry & Tropicana® Orange, Coffee & Mocha, Tropicana® Orange & Vanilla Bean, Cherry-flavored Captain America & Strawberry, Tropicana® Orange & Blue Raspberry, and other great flavor combinations.

Throughout July, Dunkin' Donuts is giving people who follow the brand on Twitter (@DunkinDonuts) a fun way to celebrate Mixology with "Dunkin' Donuts' Frozen Fridays." Each Friday in July, beginning tomorrow (July 1), Dunkin' Donuts will invite people to submit their recommendations for unofficial names for one of the new Coolatta frozen slush drink mixes. Anyone who suggests a "cool" nickname using hashtag #DDMIX is eligible for a chance to win a $50 Dunkin' Donuts Card. Dunkin' Donuts will serve up a new flavor combination for consideration each Friday, with one winner per week to be selected by the Dunkin' Donuts social media team. For additional terms and conditions related to Dunkin' Donuts' #DDMIX contest, please visit: http://www.dunkindonuts.com/content/dunkindonuts/en/promotions/socialrules.html.

So how do you "mix" in a frozen beverage like a Coolatta drink or iced coffee in your summer day to stay cool? To celebrate Mixology and the beginning of summer, Dunkin' Donuts recently conducted a survey of 500 Americans to determine the role frozen beverages play in keeping people refreshed and running. According to the survey, Americans are definitely intending to make frozen beverages a bigger part of their budget, as 93% of respondents plan to spend more on frozen beverages this summer. Additional findings include:

One cup is just not enough. Only a third (33%) of respondents drink just one frozen beverage to keep cool, whereas two-thirds (67%) claim they need more than one frozen beverage to cool down. Forty-five percent (45%) said they drink two frozen beverages to feel cool, 12% said they drink three, and 10% said they drink at least four.

The flavor of beverages has an effect on the "cool" factor. Thirty-seven percent (37%) of respondents said coffee is the frozen beverage flavor they prefer to help them keep cool, with vanilla second at 29%. The next most popular flavors are strawberry (16%), orange (10%) and blue raspberry (8%).

Is afternoon the "coolest" part of the day? The early afternoon is the most popular time to enjoy a frozen beverage in summer, as 66% of respondents prefer drinking frozen beverages between 12 pm and 3 pm.

Where is the absolute worst place to be without a frozen beverage? Seventy-five percent (75%) said that being stuck in a car in traffic is the worst, with a subway car / commuter train a distant second at 13%.

"As our survey shows, people rely on iced coffee and frozen beverages like our Coolatta® frozen slush drinks to stay refreshed, get that extra boost to keep themselves running at work and play, and stay cool no matter how hot the temperature," said John Costello, Chief Global Marketing and Innovation Officer at Dunkin' Brands. "With our new Coolatta flavor mixes, inspired by cool and creative combinations that are favorites with many of our guests, we continue to distinguish Dunkin' Donuts as the place to beat the heat with the best variety of icy cold beverages."

To learn more about Dunkin' Donuts, visit http://www.dunkindonuts.com/ or follow us on Facebook (www.facebook.com/DunkinDonuts) and Twitter (www.twitter.com/DunkinDonuts).

About Dunkin' Donuts

Founded in 1950, Dunkin' Donuts is America's favorite all-day, everyday stop for coffee and baked goods. Dunkin' Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and muffin categories. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for five years running. The company has more than 9,700 restaurants in 31 countries worldwide. In 2010, Dunkin' Donuts' global system-wide sales were $6 billion. Based in Canton, Mass., Dunkin' Donuts is a subsidiary of Dunkin' Brands, Inc. For more information, visit www.DunkinDonuts.com.

Survey Methodology

Burson-Marsteller conducted a quantitative online flash poll among 500 members of the general population who are 18-49, representative of the US population. The poll was conducted June 2nd-3rd 2011 to examine opinions and habits revolving around the summer season. The margin of error for the overall audience is +/-4.38% and larger for sub-groups.

New Pretzelmaker® 24 Karat Cookie Blended Drink is Good as Gold

Flavor Adds Real Golden Oreos® for the Perfect Sweet Treat

ATLANTA, July 6, 2011 /PRNewswire/ -- Pretzelmaker is offering customers a new way to cool off this summer with the introduction of the company's 24 Karat Cookie blended drink. The creamy new beverage, available for a limited time, features a smooth blend of real Golden Oreos® and is topped with whipped cream and crumbled Golden Oreos®. The new flavor is being rolled out at Pretzelmaker stores across the country as part of the "Totally Loaded" celebration.


24 Karat Cookie is available as an individual blended drink or can be paired with any pretzel flavor as a combo. The flavor joins Pretzelmaker's collection of existing blended drinks including Lemon Twist, Power Pomegranate, Mango Madness, Strawberry Bananza, Mocha Mania and Cool Cappuccino.

"We're thrilled to present the 24 Karat Cookie flavor, the first of its kind for Pretzelmaker, to our customers," said Jenn Johnston, chief marketing & operations officer for GFG Management, LLC. "We're constantly innovating and testing original new products and the 24 Karat Cookie flavor is an exciting addition to our summer menu."

The company has also created a special "Buy 3, Get 1 Free" summer offer for their signature original salted or unsalted pretzels during the celebration. The offer is available for a limited time only at participating Pretzelmaker stores.

To stay up to date on all of Pretzelmaker's new products and promotions, join Pretzelmaker's exclusive e-mail fan club at www.pretzelmaker.com or become a fan of the brand on Facebook® (www.facebook.com/pretzelmaker).

Oreo is a registered trademark of Kraft Foods.

About Pretzelmaker® (www.pretzelmaker.com)

Since 1991, Pretzelmaker has specialized in serving fresh baked, hand-rolled soft pretzel products, dipping sauces and beverages. Long recognized as an innovator in their industry, the brand is credited with inventing the popular Pretzel Dog, Mini Pretzel Dogs, and the portable Pretzel Bites. Following integration in 2010, the Pretzelmaker brand now also includes Pretzel Time®. Pretzelmaker is currently the second largest soft pretzel concept in the United States and is also rapidly expanding worldwide with locations in Canada, Guam and Mexico.

About Global Franchise Group, LLC (www.globalfranchise.com)

Global Franchise Group, LLC is a strategic brand management company with a focus on franchising. The company owns a portfolio of franchise brands that includes four quick service restaurant (QSR) franchise concepts: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® as well as two retail franchise concepts: TAF® and Shoebox New York®. The brands are managed by GFG Management, LLC, a subsidiary of Global Franchise Group, LLC. Global Franchise Group, LLC is an affiliate of Levine Leichtman Capital Partners, an independent investment firm, with $5 billion of capital under management and substantial franchise management experience.

Friday, July 1, 2011

Celebrating National Ice Cream Month in July with Cold Stone Creamery’s Cake Batter Ice Cream

SCOTTSDALE, Ariz.--(BUSINESS WIRE)--In 2003, Cold Stone Creamery® introduced an ice cream flavor that won the hearts and taste buds of ice cream lovers around the world. Cold Stone created the original Cake Batter Ice Cream®, which has since become one of the brand’s most popular flavors. For National Ice Cream Month, Cold Stone is asking all ice cream lovers to reignite their love for the batter goodness as the brand highlights Cake Batter Ice Cream and the Birthday Cake Remix™ Creation™ in stores.

“Cake Batter is also a great base flavor for ice cream treats. The flavor profile goes well with candies, brownies, and even fruit.”

“Cake Batter Ice Cream is the cornerstone of Cold Stone Creamery. We were the first to invent it, perfected it and obviously our guests ‘gotta have it’ as Cake Batter continues to be our most popular ice cream flavor,” said Ray Karam, Cold Stone Creamery Tastemaster™. “Cake Batter is also a great base flavor for ice cream treats. The flavor profile goes well with candies, brownies, and even fruit.”

Since its inception, more than 73 million Love It™ Creations of Cold Stone Creamery’s Cake Batter Ice Cream have been consumed – that’s equivalent to 636,480 gallons! Cake Batter Ice Cream is found in several different Cold Stone treats, from Creations to cakes to shakes.

Cold Stone Creamery’s Cake Batter Ice Cream is featured in 9 delicious treats, listed below.

Birthday Cake Remix™ Creation: Cake Batter Ice Cream mixed with rainbow sprinkles, brownies and fudge.

All Lovin’ No Oven™ Creation: Cake Batter Ice Cream mixed with cookie dough, fudge and whipped topping.

That’s How I Roll™ Creation: Cake Batter Ice Cream mixed with cinnamon, yellow cake and pecans.

Cake Batter Confetti™ Cake: Layers of moist red velvet cake and Cake Batter Ice Cream mixed with sprinkles wrapped in fluffy white frosting.

Cake Batter Layers™ Cake: Eight layers of Cake Batter Ice Cream, moist yellow cake, cookie dough and chocolate shavings wrapped in fluffy Cake Batter frosting and topped with fudge.

Cookie Dough Pie™: Cake Batter Ice Cream mixed with cookie dough, caramel and fudge in a graham cracker pie crust covered in creamy white frosting.

Cake Batter™ Delux Cupcake: A rich Belgian chocolate cup filled with a layer of moist red velvet cake, fudge and Cake Batter Ice Cream and topped with fluffy pink frosting and rainbow sprinkles.

Cake Batter™ Sprinkle Cookie: Cake Batter Ice Cream sandwiched by chocolate chip cookies and rolled in rainbow sprinkles.

Cake ‘n Shake™: Cake Batter Ice Cream, milk and yellow cake.

July has been National Ice Cream Month since 1984 when President Ronald Reagan designated it as such. Also, President Reagan honored the third Sunday of July as National Ice Cream Day, which makes July 17 ice cream day for 2011.

About Cold Stone Creamery

Cold Stone Creamery delivers The Ultimate Ice Cream Experience® through a community of franchisees who are passionate about ice cream. The secret recipe for smooth and creamy ice cream is handcrafted fresh daily in each store, and then customized by combining a variety of mix-ins on a frozen granite stone. Headquartered in Scottsdale, Ariz., Cold Stone Creamery is a subsidiary of Kahala, one of the fastest growing franchising companies in the world, with a portfolio of 12 quick-service restaurant brands. Cold Stone Creamery operates more than 1,500 locations in 17 countries.

For more information about Cold Stone Creamery, visit http://www.coldstonecreamery.com/. For more information about Kahala, visit http://www.kahalamgmt.com/.