ice cream
gelato
frozen yogurt

Thursday, May 3, 2012

Drew And Brittany Brees Talk About Their Food Allergies And Raise Money for The Brees Dream Foundation

Record Breaking Quarterback and Philanthropist Wife Partner with So Delicious® Dairy Free To Educate Families About Food Choices

EUGENE, Ore., May 3, 2012 /PRNewswire/ -- So Delicious® Dairy Free, makers of an extensive line of coconut and almond milk products, and the world's only dairy-free, gluten-free cookie dough "ice cream," proudly announces that famed quarterback, Drew Brees, and his philanthropist wife, Brittany, have joined their team to spread the word about delicious foods for households managing food allergies and food sensitivities.

Drew and Brittany Brees, who were diagnosed with a number of severe food allergies in their 20s, have been fans of So Delicious Dairy Free for several years.  Despite allergies to dairy, gluten and some nuts, Drew has been able to perform as a world-class athlete over the past decade thanks in part to foods like So Delicious Dairy Free.

"We've been fans of So Delicious Dairy Free products for years – our favorites include the coconut milk beverages, coconut milk 'yogurts,'  'ice creams,' the French Vanilla coffee 'creamer,' and the new plant-based protein-fortified Almond Plus beverage," said Drew Brees.  "Having food allergies means we face many challenges in managing the food choices in our house – like finding foods that we can eat that are good for us and that also taste great.  We hope to inform families who deal with food allergies that there are great food choices out there which will help you maintain a healthy diet and allow you to play at optimal levels…whether it be on the field or on the playground."

Drew and Brittany will be featured in numerous So Delicious Dairy Free promotions, including an online recipe contest that kicks off May 7th called "SO Much to Love." This Facebook promotion offers fans the chance to win great prizes each day for 30 days when they vote for their favorite recipes, including an iPad 3 prize which will include some Brees family favorite apps.  Drew and Brittany will also be sharing one of their favorite recipes. 

In addition, So Delicious Dairy Free will raise funds for Drew and Brittany's Foundation, The Brees Dream Foundation.  July marks national ice cream month, so it is with great pride that .75% of net sales from all So Delicious Dairy Free "ice cream" during both July and August will benefit The Brees Dream Foundation.  So Delicious Dairy Free has committed a minimum donation of $50,000 with an uncapped maximum donation during the promotional period.  The Brees Dream Foundation is Drew and Brittany's non-profit organization, which raises money to advance research in the fight against cancer and provide care, education and opportunities for children and families in need.

So Delicious Dairy Free introduced the world's first drinkable coconut milk beverage in June 2009, and shortly thereafter, Drew and his family discovered it in their local grocery store.

"When grocery shopping, we look for foods that Drew and I can eat as well as ones that the boys will want to eat," explained Brittany Brees.  "So Delicious products have been a part of our family for years. In addition to using the coconut milk in smoothies and on our cereal, Drew and I are big fans of the French Vanilla coffee creamer and the no-sugar added fudge bars – our boys really like those fudge bars too.  Plus, being able to have easy substitutes to drop into recipes has been life changing for us.  We love the fact that we can 'swap out' ingredients for these delicious products and not give up taste!"

"We are honored to be working with Drew and Brittany Brees," said John Tucker, president of So Delicious Dairy Free.  "What they've accomplished despite the challenges of food allergies is truly an inspiration."

So Delicious Dairy Free is committed to offering great tasting foods to millions of individuals with food sensitivities and allergies who have either eliminated foods from their diet or have had to settle for foods that taste inferior.  Settling for less than best isn't an option for Drew and Brittany Brees, and it isn't an option for So Delicious Dairy Free.  The brand's heritage is in dairy-free frozen desserts, so it is no wonder that they deliver on rich, creamy and flavorful alternatives to milk, yogurts, coffee creamers and frozen treats.

About So Delicious® Dairy Free
Based in Eugene, Oregon, privately held So Delicious® Dairy Free has been providing consumers with a broad selection of delicious alternatives to dairy-based foods and beverages since 1988. Ideal for 50 million lactose intolerant Americans and millions of other fans with a variety of food sensitivities, So Delicious Dairy Free is proud to offer truly delicious solutions across numerous categories for people with special dietary wants and needs. All products are 100% plant based with no artificial sweeteners, trans-fats or hydrogenated oils, and many are made with certified organic ingredients.  So Delicious Dairy Free products include dairy-free frozen desserts, beverages, "yogurts," "coffee creamers," and probiotic beverages.  For full product offerings and complete nutritional information, please visit SoDeliciousDairyFree.com

About the Brees Dream Foundation
The Brees Dream Foundation was founded in 2003 with a mission to advance research in the fight against Cancer and provide care, education and opportunities for children and families in need. Brittany and Drew Brees and their Brees Dream Foundation have collectively committed and/or contributed more than $11 million to charitable causes and academic institutions.  For more information, please visit drewbrees.com

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