Blue Bell combines luscious red velvet cake with its creamy ice cream in new flavor

BRENHAM – Red velvet cake is one of the most delectable foods with its delicious and eye-catching layers of red cake covered in creamy white icing. You might think it can’t possibly get any better. But it can. In May, Blue Bell is introducing Red Velvet Cake Ice Cream, a luscious red velvet cake ice cream with pieces of red velvet cake and a cream cheese icing swirl.

“We’re cranking out a whole lot of Red Velvet Cake Ice Cream to meet the expected demand,” said Carl Breed, director of marketing for Blue Bell. “I think this flavor is going to be a big hit with Blue Bell fans. Our ice cream tastes just like a red velvet cake as there is a hint of red velvet flavor in the ice cream, but you have the extra tastiness of actual pieces of red velvet cake mixed in. The cream cheese swirl ties it all together quite well.”

Red Velvet Cake Ice Cream will be sold in half gallons and pints.

Blue Bell has had great success with its cake inspired flavors. Cake and Ice Cream was released in 2010 and continues to be a fan favorite. Birthday Cake Ice Cream and the recently introduced Strawberry Banana Pound Cake Ice Cream both combine cake pieces with “the best ice cream in the country.”

“You can’t go wrong combining two popular desserts like cake and ice cream,” Breed added. “Many people top a slice of cake with ice cream. With a flavor like Red Velvet Cake you have the best of both worlds in one half gallon.”

Also look for these two returning favorites, Key Lime Pie Ice Cream and Southern Hospitality Ice Cream. Both will be available in your grocer’s freezer in May.

Peckman's Pops is Launching a New Line of Ice Pops For the Ultimate in Icy Bliss Source

LAS VEGAS, May 8, 2012 /PRNewswire/ -- Today Peckman's Pops announces the launch of its line of ice pops in signature artisanal flavors available for order on the company's website and coming to stores in summer 2012. Peckman's Pops are the ultimate retro cool treat made with the finest premium ingredients that are also fat free. Described as a popsicle without a stick, each Peckman's Pops comes in a 100 ml single serving tube designed to be easily frozen and enjoyed. Peckman's Pops are a fun, affordable treat to be shared with family and friends for any occasion.

"Peckman's Pops are more than an ice pop. We were inspired by the shared memories of cool treats on a hot summer day that provided a simple pleasure and so much fun. We wanted to create an affordable experience in an amazing assortment of delicious flavors that you just freeze and open to enjoy your sweet escape," said Deborah Krause, Chief Executive Officer of A5 Group.

A blend of the finest premium ingredients ensures that the flavors are crisp, bold and delicious. The signature artisanal flavors of Peckman's Pops include Citrus Mint, Mango Cotton Candy, Orange Creamsicle and Pomegranate Blueberry Lemonade. Peckman's Pops are available in single flavor and assorted flavor packs of eight pops. New flavors will be introduced in summer 2012 and on a periodic basis including seasonal flavors. 

"What differentiates Peckman's Pops is that they can also be customized. We can work with customers to create unique Peckman's Pops with custom flavors and packaging. From birthday parties to major events the only limit is the imagination," added Krause.

Custom flavors and packaging for any event are available through the Peckman's Pops website. Customers can pick existing flavors or create custom flavors. The flavors will then be placed in personalized packaging with photos, logos and more of the customer's choosing to create a one-of-a-kind refreshment, gift or party favor. 

For standard orders, custom orders or more information, please visit www.peckmanspops.com. The Peckman's Pops website was recently awarded Gold in the "Websites, Consumer, HTML/Other, Products" category by the American Advertising Federation's (AAF) ADDY® Awards competition in the state of Nevada and Silver in regional competition before being submitted for national award consideration. The ADDY® Awards represent creative excellence in all forms of advertising, media and creative efforts.

So Delicious Dairy Free Goes Nuts for Almonds

Dairy Free Leader Introduces Innovative Line of Almond Milk Products

And "innovative" isn't just lip service – taste for yourself!

Eugene, OR, March 2012 – Turtle Mountain, the makers of So Delicious® Dairy Free products, including So Delicious® Coconut Milk Beverages and other delicious coconut milk-based products, introduces a new line of truly innovative almond milk products that will be available in the Spring of 2012. There will be more than a dozen new products and flavors launched including beverages, frozen desserts and "yogurts" to satisfy any almond nut palette.

What's New!

So Delicious® Almond Plus™ – This truly innovative (and delicious) almond milk beverage offers five times more protein than any other almond milk available – a full 5 grams of protein per serving! And, So Delicious® Almond Plus is uniquely dairy-free and soy-free, because it is fortified with a blend of pea and rice protein. This special protein blend allows So Delicious® Dairy Free to maintain its commitment to producing only plant based products while delivering a protein that is easy to digest and tastes – well, so delicious. This complete protein delivers the nine essential amino acids that our bodies need for healthy growth as well as muscle and tissue rejuvenation yet can only get through food intake. Plus (pun intended!), So Delicious® Dairy Free is always looking for ways to reduce sugar, and they succeed once again. So Delicious® Almond Plus contains about half the sugar of dairy skim milk. The Vanilla flavor contains about half the sugar of other almond milk vanilla beverages and less sodium. Now almond milk fans can enjoy the benefits of a complete protein in a beverage that is also dairy-free and soy-free.

So Delicious® Almond Plus Flavors: Refrigerated 64 ounce Original and Vanilla, Shelf Stable 32 ounce Original and Vanilla, Shelf Stable 8 ounce Single Serve Vanilla 4pack

So Delicious® Almond Plus Timing: Available March 2012

So Delicious® Almond Plus Retail Availability: Nationwide at Walmart, Safeway, Super Value, Wakefern and most natural grocery stores.

So Delicious® Almond Plus Suggested Retail: $3.99 and $6.49 for a 4 pack of the 8 ounce vanilla single serves.


So Delicious® Almond Milk Frozen Dessert Pints – So Delicious® Dairy Free, the leaders in dairy-free frozen desserts introduces the world's first dairy-free and soy-free almond milk frozen dessert pints! Surprisingly, other almond milk frozen desserts are not soy free. So for the soy sensitive, So Delicious® Dairy Free introduces seven almond milk frozen flavors. These pints are lower in fat, calories, sodium, and sugar than other almond milk frozen desserts. Sweetened with monk fruit, So Delicious® Dairy Free is able to reduce the amount of sugar, which ranges from just 6 to 10 grams per serving, depending upon the flavor. Additionally, So Delicious® Dairy Free delivers a delicious creamy dessert with half the fat of other almond milk frozen desserts. And because they're made with chicory root extract, these pints deliver 5 grams of fiber per serving.

So Delicious® Almond Milk Frozen Dessert Pints Flavors: Vanilla, Chocolate, Mint Chip, Cherry Amaretto, Cookies ‘N Cream, Butter Pecan, Mocha Almond Fudge

So Delicious® Almond Milk Frozen Dessert Pints Timing: March 2012

So Delicious® Almond Milk Frozen Dessert Pints Suggested Retail: $5.99 pint


So Delicious® Almond Milk Frozen Novelties – So Delicious® Dairy Free introduces three almond milk frozen novelties. Like the So Delicious® Almond Milk Pints, these desserts are dairy-free, soy-free and made with non-GMO verified almonds. They are also lower in calories, fat, sodium, and sugar than other almond milk frozen desserts. And they are made with chicory root extract, which provides additional fiber. The mini vanilla sandwiches are a sweet treat for less than 100 calories.

So Delicious® Almond Milk Frozen Novelties Flavors: Vanilla Bar, Mocha Almond Fudge Bar with Almonds, Vanilla Sandwich

So Delicious® Almond Milk Frozen Novelties Timing: March 2012

So Delicious® Almond Milk Frozen Novelties Suggested Retail: $4.49

Drew And Brittany Brees Talk About Their Food Allergies And Raise Money for The Brees Dream Foundation

Record Breaking Quarterback and Philanthropist Wife Partner with So Delicious® Dairy Free To Educate Families About Food Choices

EUGENE, Ore., May 3, 2012 /PRNewswire/ -- So Delicious® Dairy Free, makers of an extensive line of coconut and almond milk products, and the world's only dairy-free, gluten-free cookie dough "ice cream," proudly announces that famed quarterback, Drew Brees, and his philanthropist wife, Brittany, have joined their team to spread the word about delicious foods for households managing food allergies and food sensitivities.

Drew and Brittany Brees, who were diagnosed with a number of severe food allergies in their 20s, have been fans of So Delicious Dairy Free for several years.  Despite allergies to dairy, gluten and some nuts, Drew has been able to perform as a world-class athlete over the past decade thanks in part to foods like So Delicious Dairy Free.

"We've been fans of So Delicious Dairy Free products for years – our favorites include the coconut milk beverages, coconut milk 'yogurts,'  'ice creams,' the French Vanilla coffee 'creamer,' and the new plant-based protein-fortified Almond Plus beverage," said Drew Brees.  "Having food allergies means we face many challenges in managing the food choices in our house – like finding foods that we can eat that are good for us and that also taste great.  We hope to inform families who deal with food allergies that there are great food choices out there which will help you maintain a healthy diet and allow you to play at optimal levels…whether it be on the field or on the playground."

Drew and Brittany will be featured in numerous So Delicious Dairy Free promotions, including an online recipe contest that kicks off May 7^th called "SO Much to Love." This Facebook promotion offers fans the chance to win great prizes each day for 30 days when they vote for their favorite recipes, including an iPad 3 prize which will include some Brees family favorite apps.  Drew and Brittany will also be sharing one of their favorite recipes. 

In addition, So Delicious Dairy Free will raise funds for Drew and Brittany's Foundation, The Brees Dream Foundation.  July marks national ice cream month, so it is with great pride that .75% of net sales from all So Delicious Dairy Free "ice cream" during both July and August will benefit The Brees Dream Foundation.  So Delicious Dairy Free has committed a minimum donation of $50,000 with an uncapped maximum donation during the promotional period.  The Brees Dream Foundation is Drew and Brittany's non-profit organization, which raises money to advance research in the fight against cancer and provide care, education and opportunities for children and families in need.

So Delicious Dairy Free introduced the world's first drinkable coconut milk beverage in June 2009, and shortly thereafter, Drew and his family discovered it in their local grocery store.

"When grocery shopping, we look for foods that Drew and I can eat as well as ones that the boys will want to eat," explained Brittany Brees.  "So Delicious products have been a part of our family for years. In addition to using the coconut milk in smoothies and on our cereal, Drew and I are big fans of the French Vanilla coffee creamer and the no-sugar added fudge bars – our boys really like those fudge bars too.  Plus, being able to have easy substitutes to drop into recipes has been life changing for us.  We love the fact that we can 'swap out' ingredients for these delicious products and not give up taste!"

"We are honored to be working with Drew and Brittany Brees," said John Tucker, president of So Delicious Dairy Free.  "What they've accomplished despite the challenges of food allergies is truly an inspiration."

So Delicious Dairy Free is committed to offering great tasting foods to millions of individuals with food sensitivities and allergies who have either eliminated foods from their diet or have had to settle for foods that taste inferior.  Settling for less than best isn't an option for Drew and Brittany Brees, and it isn't an option for So Delicious Dairy Free.  The brand's heritage is in dairy-free frozen desserts, so it is no wonder that they deliver on rich, creamy and flavorful alternatives to milk, yogurts, coffee creamers and frozen treats.

About So Delicious® Dairy Free
Based in Eugene, Oregon, privately held So Delicious® Dairy Free has been providing consumers with a broad selection of delicious alternatives to dairy-based foods and beverages since 1988. Ideal for 50 million lactose intolerant Americans and millions of other fans with a variety of food sensitivities, So Delicious Dairy Free is proud to offer truly delicious solutions across numerous categories for people with special dietary wants and needs. All products are 100% plant based with no artificial sweeteners, trans-fats or hydrogenated oils, and many are made with certified organic ingredients.  So Delicious Dairy Free products include dairy-free frozen desserts, beverages, "yogurts," "coffee creamers," and probiotic beverages.  For full product offerings and complete nutritional information, please visit SoDeliciousDairyFree.com

About the Brees Dream Foundation
The Brees Dream Foundation was founded in 2003 with a mission to advance research in the fight against Cancer and provide care, education and opportunities for children and families in need. Brittany and Drew Brees and their Brees Dream Foundation have collectively committed and/or contributed more than $11 million to charitable causes and academic institutions.  For more information, please visit drewbrees.com