Tuesday, November 13, 2012

This Thanksgiving “Gobble Up” Baskin-Robbins' Turkey Cakes and New Turkey Leg Ice Cream Treats

Baskin-Robbins Thanksgiving Survey Serves Up America’s
Turkey Day Preferences and Traditions


CANTON, Mass.  (Nov. 13, 2012) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is offering ice cream lovers an extra treat this Thanksgiving holiday with its delicious Turkey Cake and new Turkey Leg individual novelty, now available at participating Baskin-Robbins locations nationwide. To delve deeper into turkey day trends, Baskin-Robbins commissioned a nationally-representative, independent survey of 1,005 Americans. The survey revealed that six in 10 Americans (59%) usually bring dessert to their Thanksgiving meal when dining as guests, making these festive frozen treats the perfect additions for holiday gatherings.

Back this year by popular demand, the Baskin-Robbins Turkey Cake can be customized with any (or two!) of Baskin-Robbins’ delicious ice cream flavors and is glazed with a sweet caramel topping. It’s sure to add “wow factor” as the centerpiece for any holiday dessert table. The cake serves 8-12 people and has a suggested retail price of $32.99.

For those who can’t take on a whole Turkey Cake, Baskin-Robbins is offering a new Turkey Leg individual novelty. This whimsical frozen treat features Baskin-Robbins’ ice cream, a sugar cone and caramel glaze, playfully disguised as one of everyone’s favorite parts of a turkey. The eye-catching items are sold as a pair have a suggested retail price of $7.99 and are also available in a four pack with a suggested retail price of $14.99.

“Baskin-Robbins is delighted to offer guests these delicious and fanciful desserts for Thanksgiving,” said Stan Frankenthaler, Baskin-Robbins Executive Chef and Vice President of Innovation at Dunkin’ Brands. “Our turkey-themed treats will be sure to have Thanksgiving guests asking for seconds. We doubt there will be any leftovers when these desserts arrive on holiday tables.”

In addition to desserts being among the most popular items brought to Thanksgiving meals, other notable findings from the Baskin-Robbins turkey day survey include:

Talk Turkey to Me:

  • Roasted or Fried? Seventy-three percent (73%) of Americans who eat Thanksgiving turkey prefer their turkey to be roasted over deep-fried (13%) or smoked (8%).
  • Most popular part of the bird?  Fifty-two percent (52%) chose breast meat, followed distantly by the thigh and leg (each 14%), among other popular choices.


Super Side Dishes:

  • Applying a unique spin to a Thanksgiving recipe is mostly done with side dishes (35%), followed closely by desserts (29%).
  • Indeed, when asked to select the most important part of the Thanksgiving meal, aside from the turkey, more than a quarter (28%) chose dessert – though side dishes ranked first, selected by 57% of Americans. 
  • Given a list of popular Thanksgiving side dishes, stuffing emerges as the favorite (33%), followed by mashed potatoes (26%), sweet potatoes (11%), and cranberry sauce (9%), among others.


Food, Friends or Football?

  • What’s the best part of the Thanksgiving meal?  More than eight in 10 (82%) cite enjoying it with friends and family, while 9% of Americans say it’s the leftovers they most relish!
  • Along these lines, spending time with loved ones is Americans’ favorite Thanksgiving Day activity (62%), besides eating.  Watching football (19%) and parades (7%) follow.


For more information about Baskin-Robbins and its wide range of ice cream flavors and frozen treats, visit www.BaskinRobbins.com or follow us on Facebook (www.facebook.com/BaskinRobbins) or on Twitter (www.twitter.com/BaskinRobbins).

About Baskin-Robbins 
Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31st annual Franchise 500® ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at nearly 7,000 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. For the full-year 2011, Baskin-Robbins' shops had global franchisee-reported sales of approximately $1.8 billion. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.BaskinRobbins.com.


Survey Methodology
Weekly telephone omnibus survey of 1,005 respondents aged 18+ and living in the continental U.S. fielded October 26 – October 28, 2012 by GfK Custom Research North America. The margin of error for this survey is +/-3 percentage points.

Monday, November 12, 2012

Homemade Brand Debuts New Super Premium Greek Frozen Yogurt Line

All-natural products offer creamy richness
of Greek yogurt in five flavors


CINCINNATI—November 12, 2012 – The Greek yogurt craze gets a cool twist with Greek Frozen Yogurt from Homemade Brand, the premium, yet affordable line of ice cream from United Dairy Farmers (UDF). Available in five flavors—Blueberry, Strawberry, Raspberry, Peach and Honey Granola—the new line combines the tart, rich taste of Greek yogurt with the high-quality ingredients for which Homemade Brand is known with fewer calories, about half the fat and more protein than traditional ice cream.


“Consumers love Greek yogurt for its thick, creamy texture, and our new product captures this decadently satisfying profile,” said John Luebbers, vice president, sales and marketing, United Dairy Farmers. “Now, people can indulge in a treat that’s healthier than typical ice creams, while still tickling their taste buds.”

Made with real fruit, the all-natural treat offers some of the health benefits of Greek yogurt including probiotics, which are proven to be helpful in digestion. Fans of granola and yogurt breakfast dishes will also find a flavor to please their palette—the honey granola flavor balances crunchy granola pieces with sweet and savory honey Greek frozen yogurt. The newest innovation in its yogurt offerings, Homemade’s Greek Frozen Yogurt is available in pint-sized containers in local grocery and UDF stores.

“As a family-run business, we respect tradition while still creating great-tasting, innovative products,” added Luebbers. “Who says Greek yogurt can only be enjoyed for breakfast? In its frozen form, it’s a great alternative for people looking for a flavorful, natural snack at any time of day.”

For more information on Homemade Brand Greek Frozen Yogurt, please visit www.udfinc.com/homemade_brand/.

About Homemade Brand

A premium brand created by family-owned United Dairy Farmers, Homemade Brand is headquartered in Cincinnati, Ohio and creates flavorful frozen treats, including ice cream, yogurt, sherbet and novelty items. Developed in 1982 as a premium, yet affordable line of ice cream, the Homemade Brand received its name due to its extensive use of the freshest and finest ingredients and its outstanding taste. Homemade Brand originated the wildly popular Cookies N' Cream and Cherry Cordial flavors. Today, the innovative brand’s classic and limited-time-only products and flavors are sold in select grocery stores across the nation and in 184 local UDF dairy stores throughout Ohio, Kentucky and Indiana.

Friday, November 9, 2012

Stoneridge Creamery Launches Limited Edition Ice Creams


MINNEAPOLIS, Nov 08, 2012 -- Stoneridge Creamery(R) ice cream has captured two iconic flavors in its latest limited edition ice creams: Cinnamon Snickerdoodle and Peppermint Cookies 'n Cream. Consumers can scoop them up for approximately the next six months in most of SUPERVALU's traditional retail stores as well as in independent grocery stores served through SUPERVALU's Independent Business division.

"Stoneridge Creamery(R) ice cream is a top-quality family favorite, known for both its regular and unique flavors," said Sam Mayberry, SUPERVALU's vice president of private brands. "Our summer limited- edition flavors, Strawberry Lemonade and Harvest Peach, were a tremendous hit with customers. And, we're excited and confident that they'll have the same reaction to Cinnamon Snickerdoodle and Peppermint Cookies 'n Cream, and will want to include them in their holiday dessert menus."

Cinnamon Snickerdoodle 
features creamy cinnamon ice cream with a cinnamon snickerdoodle cookie swirl.
(was awesome! my review here)

In Peppermint Cookies 'n Cream, pieces of real peppermint candy give a crunchy 
and exciting pop to the traditional Cookies 'n Cream flavor.
(needed more cookies, my review here)

All Stoneridge Creamery products (including ice cream novelties such as bars, cones and sandwiches) contain premium ingredients and are created in SUPERVALU's test kitchens. They're sold in many of SUPERVALU's traditional retail banners including ACME, CUB Foods, FARM FRESH, HORNBACHER'S, JEWEL-OSCO, SHAW'S, STAR MARKET, SHOP 'N SAVE and SHOPPERS; they're also available at SUPERVALU supplied stores.

Consumers can also anticipate that new Stoneridge Creamery ice cream flavors will be introduced in spring 2013. Until then, consumers can enjoy Cinnamon Snickerdoodle and Peppermint Cookies 'n Cream for the next six months and over 40 traditional and unique flavors sold year round, including Salted Caramel, Banana Split, Pistachio and Java Delight Coffee Toffee Crunch.

ABOUT STONERIDGE CREAMERY 
Stoneridge Creamery(R) products are the exclusive, premium-tier private brand of ice cream products created and distributed by SUPERVALU INC. Introduced in 2008, Stoneridge Creamery uses only the best ingredients and time-tested production methods in the making of its high-quality sherbet, traditional and limited edition ice creams and light-churned ice cream. With more than 40 everyday products and unique, limited-edition flavors, Stoneridge Creamery ensures that whichever flavor you choose...there's a guaranteed smile in every scoop.

ABOUT SUPERVALU INC. 
SUPERVALU INC. is one of the largest companies in the U.S. grocery channel with annual sales of approximately $35 billion. SUPERVALU serves customers across the United States through a network of approximately 4,400 stores composed of 1,099 traditional retail stores, including 797 in-store pharmacies; 1,341 Save-A-Lot(R) stores, of which 943 are operated by licensee owners; and 1,950 independent stores serviced primarily by the Company's food distribution business. SUPERVALU has approximately 125,000 employees. For more information about SUPERVALU visit www.supervalu.com.

For official company news and industry information follow us on Twitter at: www.twitter.com/supervaluPR

SOURCE: SUPERVALU INC.

Find two neat recipes based on these new flavors here

Wednesday, November 7, 2012

Baskin-Robbins kicks off it's third annual online flavor creation contest inviting fans to create it's next ice cream flavor


Winning 2012 Ice Cream Flavor “Nutty Cream Cheese Brownie” 
Featured Nationwide as Baskin-Robbins’ November Flavor of the Month

CANTON, Mass. (November 5, 2012) – Calling all ice cream lovers! Baskin-Robbins, the world’s largest chain of ice cream specialty shops, today kicked off its third annual Create Baskin’s Next Favorite Flavor Contest, which invites ice cream fans to concoct their own original ice cream flavors using Baskin-Robbins’ virtual flavor creator for a chance to have it featured in Baskin-Robbins shops nationwide in 2013.

From now through November 30th, ice cream enthusiasts can become digital dessert chefs by visiting flavorcreator.baskinrobbins.com to virtually mix their own ingredients to create a new flavor. Visitors to the site can choose from dozens of base flavors, a range of ribbons such as fudge crackle or strawberry, and a variety of different mix-ins ranging from cake pieces to confetti sprinkles. New ingredients for this year’s contest include Salty Caramel, Milk Chocolate and Peanut Butter ice creams, Passionfruit, Triple Berry and Salty Caramel ribbons, and Pecans and Blondie Brownie Bites for mix-ins.

“At Baskin-Robbins, creating exciting and delicious new ice cream flavors isn’t just important to us, it’s at the core of everything we do,” said Stan Frankenthaler, Baskin-Robbins Executive Chef and Vice President of Innovation at Dunkin’ Brands. “We couldn’t be more thrilled to extend this unique opportunity to our fans and provide them with the chance to have their flavor immortalized in the Baskin-Robbins flavor library. We’re also excited to bring our reigning contest winner’s fantastic flavor, Nutty Cream Cheese Brownie, to our shops nationwide.”

This November, participating Baskin-Robbins shops nationwide will be featuring Nutty Cream Cheese Brownie, the winner of the second annual Create Baskin’s Next Favorite Flavor Contest, as the Baskin-Robbins Flavor of the Month. The winning flavor, created by Kelsey Lien of Santa Clarita, California, is a flavorful combination of chocolate fudge ice cream swirled with a cream cheese ribbon, combined with walnuts and fudge brownie pieces.

“I feel extremely grateful and privileged to have been selected as the winner of Baskin-Robbins’ second annual Create Baskin’s Next Favorite Flavor Contest,” said Lien. “It was a surreal experience creating the first batch of Nutty Cream Cheese Brownie ice cream with the Baskin-Robbins culinary team earlier this year. I’m so excited that my flavor will be shared nationwide at Baskin-Robbins shops this November, and I hope ice cream enthusiasts across the country enter this year’s contest to create the next new flavor.”

Nutty Cream Cheese Brownie is available by the scoop in a cup or cone. The flavor is also available in fresh-packed pints and quarts, so ice cream lovers can bring this new flavor home to enjoy with family and friends or to create their own specialty ice cream desserts.*

The Create Baskin’s Next Favorite Flavor Contest is open to U.S. residents, 18 years of age and older. Once the contest closes on November 30th, Baskin-Robbins' executive culinary team will narrow down the submissions to determine the 20 finalists, who will receive free ice cream for a year. Ice cream fans will then vote online for their favorite flavor among the finalists to determine the winner.

In addition to their flavor being featured in 2013 as a Baskin-Robbins Flavor of the Month, the winner will receive a trip for two to Los Angeles which includes a three-night stay at a landmark Los Angeles hotel, car rental, $1,000 in spending money and a trip to Baskin-Robbins’ West Coast training center where the winner will meet members of the Baskin-Robbins culinary team and spend a day bringing their virtual flavor to life. For more information and official rules, please visit www.baskinrobbins.com/flavorcreator.

For more information about Baskin-Robbins and its Online Flavor Creation Contest, visit www.BaskinRobbins.com or follow us on Facebook (www.facebook.com/BaskinRobbins) or on Twitter (www.twitter.com/BaskinRobbins).

*In California, Baskin-Robbins offers fresh-packed ice cream in two sizes: small (12 oz) and regular (1 lb., 8 oz).

About Baskin-Robbins

Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31st annual Franchise 500® ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at nearly 7,000 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. For the full-year 2011, Baskin-Robbins' shops had global franchisee-reported sales of approximately $1.8 billion. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.BaskinRobbins.com.